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Networking: Professional Organizations and Conferences

Tuesday, July 20th, 2010

Like many artists this summer, I’ll be heading to several networking conferences to meet new people and share ideas.  I’ll be attending the National Conference on Percussion Pedagogy (NCPP).  The conference’s main goal is to help establish guidelines for national standards of instrument inventory and to come to a consensus of sorts on various educational issues.  It’s a pretty lofty long-term goal, especially with such a young and constantly changing world of percussion in the schools.

I really enjoy professional conferences and belonging to the organizations that plan them.  They make me feel like I belong to something bigger than myself, and that I am contributing to my field (however small it may be).  In the percussion world, we’re often physically located few and far between, so conferences are the rare occurrences of getting a number of us together.  If you are not a member of a professional organization, then I encourage you to do so.  But do a little digging to find out what you get from the membership, and what you can possibly do for the organization.  Today, most professional group memberships will get you a subscription to some kind of periodical as well as access to print or online resources not available to the public.  In addition, look for ways that the group promotes networking with other professionals.  This can be through online forums as well as conferences.  You basically want to find ways that you can get your name and ideas out there.  This is helping both you and the community grow and from each others contributions.

Often, the culmination of the ideals of the organization are presented annually (sometimes every other year or so) in the form of a conference. When looking at professional conferences, consider what their goal is and to whom they are tailored.  For example, in the percussion world, we have our large national conference, the Percussive Arts Society International Convention (P.A.S.I.C., pronounced like “basic”).  I consider this conference to be tailored more towards the performance aspect of percussion.  There are upwards of 5,000 people in attendance and it usually takes over a convention center in a fairly large city usually in the center of the U.S..  This is certainly not an intimate affair, but the large numbers mean bigger name performers and a very exciting atmosphere.

Crowds!

The Joys of a large conference

They also try to be centrally located, however, as an “international” conference, it never takes place outside of the country.  There are other events in other continents but are not as large and well attended.  But this is an important detail when looking for professional groups to join.  How many conferences can you financial afford to attend?  I am not an expert, but it seems that conferences held in different countries constantly are smaller and can vary drastically in what is presented.  This of course is not a value, judgment, but certainly something to think about.

On the reverse side of that, the NCPP is much smaller with usually around 50-100 people.  This is also tailored to the educational aspect of percussion and music in general.  There are performances, but mostly there are paper presentations and panel discussions.  I personally benefit in completely different ways at this conference.  The majority of the conference is in actual discussions open to everyone in attendance. The idea is that no one has all the answers, but together we can work through some of the more difficult aspects of teaching percussion and music.  There are quite a few people who are always there and then the others change through the years.  I enjoy the returning people and respect them a lot, but it’s the newcomers that really give the conference a fresh face each year.

I’ll hopefully do a quick write up about NCPP when I get back into town.  For now, just give some thought to national and local organizations that can help you attain your professional and artistic goals.  You are not alone, and surrounding yourself with likeminded people (or people you disagree with entirely) can have a huge impact on keeping you ideas fresh and creative.  It also keeps you from reinventing the wheel, so to speak.  Sometimes we get so engrossed in what we are doing as individuals that we forget that some of these trial-and-errors have already been done and talked about.

Marketing to the Max…

Tuesday, July 6th, 2010

Marketing is one of the most important aspects in your business. When starting off your business you must advertise as many ways as possible to get your name and your business out to the world. One important way to market your business to the max is through social networking. Social networking is growing world wide today in unbelievable numbers. There are three social networking places that we will discuss.

First of all, the most popular and growing social network is Facebook. Facebook is a great place to advertise your business. As a photographer, I set up my “page” and invited all of my friends to “like” my page. On my Facebook page, I continuously offer specials, add pictures of my work and interact with people on Facebook. I actually got my first real photo shoot by using Facebook. A friend of one of my friends saw my page and looked at my pictures and asked me to do her senior pictures. Now days, almost everyone has a Facebook, therefore it is an extremely easy and FREE way to advertise your business to the world.

Another social networking site that is popular today is Myspace. Myspace allows you to change your profile to fit your personality. Some business people, especially the creative business people, like this feature. Like Facebook, you can create albums of your photos. Myspace is a good social networking site, however, Facebook has more features, looks more professional and is the most used in today’s society.

Finally another growing social networking site is Twitter. Twitter is a site that allows other members to “follow” you, basically keeping up with what you are doing. Twitter is very simple to use and is a great way to advertise coupons or specials for your particular business. On Twitter you can develop a profile, but most importantly keep your followers updated on your business.

Normally, most people that use a social networking site usually use another one as well. For example, many people have both a Facebook and Twitter. Some may even have all three sites that we talked about. For a starting business, I believe that it is important to advertise in everyway possible. So why not use a social networking site that can instantly advertise your business to hundreds of thousands of people.

As a new photographer starting a fresh business, money can be very tight, and you may not have the means to produce everything you want to produce at first. The nice aspect about all of these social networking sites is that they are FREE to use! Now who can turn down free advertisement? Some people can spend thousands of dollars a month on flyers, business cards, etc. These are all great marketing tactics as well, but let the social networking sites do the majority of your advertisements. By using these social networking sites you will be marketing your business to the max and will soon see results like you would never have imagined! So get business building your profiles on these sites listed above and see the impact that it has on your business!

Diversify for Success

Tuesday, June 22nd, 2010

As a musician, one of the questions I get most often is, “What do you play?”  Seems like a simple question, but not always easy to answer.  I go to school for percussion, and in that I mostly play marimba and vibraphone.  However, I mostly teach drum set and marching percussion.  I also play hammered dulcimer in my old time music groups.  I’ve been learning classical guitar and mountain dulcimer for fun, and I sing on occasion.  These ventures outside my comfort zone (apart from being a lot of fun) have made me a lot more marketable as well.

Diversifying yourself as an artist can sometimes be a daunting task.  We’re going outside of our comfort zones and doing things that we’re not used to.  You hope that one day you’ll be paid to do only things that you want to do, but when just starting out, it’s best to keep yourself involved in as many different things as you can.  When tackling something new, I like to go through these three steps to help me through.  I’m sure there are a lot of little steps along the way, but I think this system allows you to become more diverse without spending a lot of time and money.

Getting back to basics:  Everyone seems to have their own specialty or preference when it comes to what they do as an artist.  In music, it could be a preference of style with classical vs. jazz vs. pop.  However, having even a rudimentary understanding of other areas in your field can go a long way.   Just learning the basics does not take much time and can greatly increase your total understanding of your field as a whole.  The best part is that “basics” are usually easy to find and learn about for free on the internet.

Creativity:  Now that you have the basics, use what you know to figure out solutions to problems that arise.  I remember several years ago, I was put in charge of fixing quite a few percussion instruments for a music camp that was going on.  I was put in a large room with a bunch of broken instruments, a small toolbox, a basic understanding of fixing things, and no budget.  It was some of the most fun I’ve ever had!  Each broken instrument was like a new puzzle.  I made a game out of using only the pieces I had to fix each instrument.  I left that summer with a greater understanding and appreciation of the way the instruments were made and a great skill set.  I went on to my masters and doctoral programs in charge of repairing instruments as of my assitantships.  I’ve also gotten some side work fixing instruments for various schools and churches.  I don’t consider myself a master by any means, but I took my basic understanding of instrument repair, applied a little creativity and found a new outlet for making extra money and connections.

Knowing your resources:  No one expects you to know everything, which is good because you can’t know everything when a problem arises.  However, it is more important that you know how to get the answer.   Don’t be afraid to ask advice from someone who’s already knowledgeable this new endeavor for you.  The internet is also good, but beware of false information. Using online tools that you know are available and that you can trust will make you feel more comfortable and confident in your business.

I seems that as artists, we are slow to admit our weaknesses.  We all have them, but by taking some time to work on just some of your weaknesses, you can make yourself more marketable and profitable.

Projected Frame Sports Report (sort of)

Friday, June 18th, 2010

Ok, I admit that I’m not much of a soccer/football fan, but I have found myself tuning in to the FIFA World Cup games over the last week or so.  I mainly watched a few matches to figure out the rules/strategies so I would have some clue of what was going on for the US/England match.  But I found myself drawn in and I’ve since watched quite a few.  All of this got me thinking about how we deal with our competitors in our respective fields.  Just like on the playing field, there is obvious competition but also a mutual respect for the game and players themselves.  One of the most interesting aspects of this tournament is how it pits the rich nations with endless budgets and poorer nations that seem to be riding on hope and a dream.  What are these teams doing to put themselves in a position to take on the big guys and can this teach us anything about how to deal with our own competition?

One of the easiest things you can do is to scout out your competition.  Just as these teams are watching their opponents and taking notes, you too can benefit from a little observation.  One of the most important things to keep up with are the rates of other companies in your field.  What services are they offering and for how much?  Who are their target demographics?  Try to keep up with those companies who are similar to yours because these are the same companies your clients are getting quotes from right after they get off the phone with you.  People shop around and being over/underpriced can mean the difference in a gig or unpaid vacation.

Second, work as a team.  It seems that in sports, the more money you make, the less you are interested in being a team player.   Teamwork cannot be bought, so use this as an advantage against the bigger companies out there.  Make sure your employees know what’s going on and are up-to-date on the latest prices/promotions/etc.  It can be very frustrating to call a company only to get the run-around from someone who has no idea what’s going on.  Don’t let the customer know more about the customer than the employees.   Many times I have researched a product or company through online sources, only to be met by a store employee who fakes his/her way through the sales pitch with obvious untruths.

Thirdly, use inexpensive and creative business tools to help your company grow.  Most things in life aren’t free, but you can be cost conscious with many aspects of your company.  Creative advertising can go a long way towards building your company’s presence in your market.  An attractive website, a Facebook page, perhaps some well placed and thought out Google ads, can be the difference in connecting with your customers.  There was a story a couple weeks back about a guy who spent several dollars on Google ads and landed himself a job.  Money and influence didn’t land him that job, thinking creatively did.  And the same is true for accounting.   Projected Frame offers an inexpensive way to keep track of expenses but also present professional invoices and receipts from anywhere in the world.  More and more, things are moving to the internet for increased availability and added security. Using Projected Fame as a creative business tool will get you ahead of the game and will get you ahead of your competitors.

And ultimately, we’re all in this together.   Even though we speak about competitors and rivals, we’re all just trying to make a living with the talents and skills that we have.  The best way to learn and succeed is networking with those who can potentially help you out later and those who have already established themselves.  Don’t try to reinvent the wheel for every thing you do.  The same problems you have with your company have been had many times before.  If you can’t provide a service, suggest your competitors as an alternative.  This builds trust with the customer as well as others in your field and hopefully they’ll return the favor someday.

So You Think You Can…Be Inspired?

Tuesday, June 8th, 2010

I am not much for reality TV, I usually stick to the classics like The Office, LOST, and re-runs of Seinfeld and Friends. However, this past week when So You Think You Can Dance started its 7th season my roommate turned it on and we watched the rounds of auditions from all across the nation. I used to be a dancer, when I was 3. My lack of natural talent has never stopped me from ‘gettin’ giggy with it’ at bars or spontanious dance parties with my friends after having a bad day. After watching just 30 minutes of the auditions I was blown away by the talent, and the raw emotion that the dancers have. Many told stories of family members passing away and significant events that have shaped who they are today. And they danced those feelings and golly goodness could you feel their emotions. It was really just inspiring to watch.

It got me thinking, what I could produce when I dug deep into my emotional layers and produced something from my natural energy. I love to paint and take photos but I don’t think about my raw emotions when in front of a canvas or a lens all the time. I usually just, do whatever comes to me and feels naturally. And half of the time I rely on that little thing called luck. Am I the only one? Maybe because I am just doing art for fun I lack the raw emotion that many artist translate to their art?

Those dancers have that many artists, like me, maybe have lost and have yet to regain. I have plenty of emotional feelings to translate into art, so why don’t I do it all the time? No time? Not of enough energy? Too complicated?

Well, I challenge everyone who reads this to think of something that has been bothering them, or perhaps something that made you smile today, and capture it, dance it out, pencil it down, remember it, and release the energy that is with in you into art. Im sure we could all be inspired by other artists, so why don’t we take the time and learn?

Changing the World

Sunday, June 6th, 2010

Art can change the world.  I’m not talking flowers-and-sunshine-feel-good-about-yourself, I mean that there is real power in the arts that has both toppled governments and help create military dictatorships.  Pretty strong stuff for something that consistently struggles for funding in this country.  We usually think of the arts as entertainment, but over the course of human history, the arts have been understood to hold great power and influence.

Photographs have the power to tell a story in an instant.  It can sum up a nation’s struggle for independence or draw the lines between the good guys and the bad.  In this talk from TED, Jonathan Klein talks about just that, the power of photography.  WARNING: Some of these images are graphic and may be NSFW.

In today’s world, you need only turn on the local/national news to hear how photographs are important.  When photos from Abu Ghraib prison surfaced, some felt that sympathy for the U.S. involvement waned and strengthened the opposition’s recruitment.  After Katrina, photos showed the reality of the situation and helped influence a national election.  The video also talks about the positive outcomes of showing suffering in other parts of the world, or just putting a face on a disease to drive home the reality of the situation.  Princess Diana with HIV infected children helped humanize the growing problem of AIDS in the 1980’s and 90’s.

Music also has a strong influence on politics.  Many social movements in various places around the world begin with the spread of politically charged music.  Protest music has been used to spread subverted messages about a counter culture brewing against the established government.  Even in the U.S., we have/had protest songs for much of the 20th century’s biggest events.  “We Shall Overcome” was the rallying cry for social and racial justice in the 1960’s.  There were also many anti-Vietnam War songs that helped spawn the anti-war movement.  Much of the protest music around the world today is actually through hip-hop and similar genres.  It seems that protest music follows the “pop” music of the day.  In the 1960’s there was folk derived music pairing with the Folk Revival.  Today, hip-hop is the new music of the people and is influencing people and governments around the world.

Literature obviously has some of the greatest effect on changing the world.  Many of the world’s greatest and most feared leaders can trace their ideologies back to certain books.  Books have the power to shape our understanding of the world, whether for good or for bad.  One book, The Protocols of the Elders of Zion, directly led to the death of millions of Jewish people during WWII by perpetuating ethnic stereotypes.  Similarly, books have helped shaped entire governments and ways of thinking.  The Communist Manifesto was the basis for socialism and the rise of communist countries.  This one book is still shaping and influencing the people and government interactions of the entire globe.  Our own governmental system has been influenced by works by John Locke.  Many of his writings were the basis for the Declaration of Independence and the Constitution of the United States.  His ideas on the republic and democracy helped shape our country.  Even the idea of “life, liberty, and the pursuit of happiness” is taken from Locke’s writings.

I think it’s important to understand that while the arts obviously play a part in entertaining and enjoyment, there is also great power and responsibility that the arts endure.  If you’ve never really looked into the history of music, photography, literature, etc., then I encourage you to do so.  I think that it will put into perspective why the arts are important to the global community but also give you an understanding of those who do not have artistic freedom.  In the future, I’ll do a post on some of these areas where the lack of artistic freedom has shaped the cultural landscape.

Tricks of the Trade: Starting a Photography Business

Friday, May 21st, 2010

One business that seems to be growing in society today is the photography business. No matter how bad off the economy is or the financial standing of American families, people still desire to capture the memories of special milestones in their lives. Whether it is a new addition to the family, graduation, a special birthday, or a yearly family portrait, most American families do not mind spending the extra money on capturing these memories. However, those families desire a positive experience that they will never forget. In order to provide families with a great experience, you as the photographer must be organized, welcoming, and possess the talent needed to capture amazing photos.

My name is Michelle Spoon, and I am an upcoming Photographer. I began photographing about a year ago, but did not have the means to start a business until this year. Like me, you are a new talented individual, who is starting their business in hopes that it will become legendary. So first of all, Why would someone want to become a photographer? Most of the time a photographer starts their career because it was a hobby that turned into a passion that became a career. In order for your passion to become a career there are several tasks that must be done to have an effective business.

The first need that I discussed above to be an effective photographer was to be organized. There are several key points on being an organized photographer:

1. Obtain a name and professional business cards. These cards are essential for marketing and an easy way to promote your name and network.

2. Compose a price lists and packages for customers. Make sure you have competitive prices with other new photographers, and have a variety of options for customers to choose from.

3. Use Projected Frame, which is an online accounting program that makes your experience with the “number” aspect of business easier, in order for you to spend more time capturing pictures! Projected Frame will provide you with the accounting tools needed in order to run your business effectively. Projected Frame will also help you become organized, especially with the “numbers” side of business.  Most photographers are photographers, not mathematicians. Therefore, Projected Frame will be there to help.

4. Began to market and obtain customers. (websites, Facebook, Twitter, etc.)
These four things are essential when first starting your business as a photographer. I recommend keeping everything in files that are for your business only. Organization, I believe, is number one in the business society. If a customer sees that you are organized then they feel more relaxed and are most likely more willing to spend money.

Secondly, you must be welcoming! Even on the days that life and business gets tough, you still have to put a smile on your face. You need to look at each session as a new session. You need to make sure that you are personable with the people that you will be working with. Learn their names, their hobbies, etc. With kids make them laugh and have a good time. Your essential goal is to make the customer feel as if they are your number one priority. Remember, if you make the customer happy, they will be willing to put out more money!

Finally, you must possess the talent that the customer wants in the pictures that are being taken. Before beginning the shoot, ask the customer if they would like any special pictures, and what kind of pictures they are looking for. Make sure you get exactly what they want; in all actuality they are the customers. You may also add a few shots that you believe they will like, that they may have not mentioned. You want to make sure there are a variety of photos so the customer has several to choose from.  The more poses and different photos there are, the more likely they are to buy more, because they will not be able to decide on which one they want!

All in all, you want to make the customer happy. Even more, if the customer is happy with your work and their experience with you, they will spend more, which will in turn make you happy and make your business excel even more! They will also most likely return for futures sessions with you. Remember every customer you work with is an advertisement, whether good or bad! Make sure you are providing them with organized, welcoming, and talented service in order for your business to excel.

Copy Cats

Wednesday, May 19th, 2010

I am constantly fascinated by the changing face of our most sincere form of flattery, the imitation of others.  Now, imitation can take several forms, some legal, and some not so much.  The gray area in the middle keeps many lawyers very wealthy working things out.  As an artist, I certainly want to make sure composers/writers/etc. get their fair share, but I also see the artistic value in less strict rules.  I certainly don’t know enough about copyright law to give any advice, so I thought I’d share some current issues that are starting to deal with this gray area.

Over the past few years, the idea of what constitutes copying others has changed, or shoved as the case may be, especially with the rise of YouTube and other open media outlets. As I mentioned in previous posts, YouTube really changed the face of music and video over the past few years.  These places make it very easy to get your video or music out to a large open public with minimal effort and potential large gains in popularity. I believe that overall this was a good thing, but the traditional system really had no way of handling the massive amount of data.  Traditionally, to get your product (video/audio) out to the public, you had to go through an established record label or video producer which costs money.  Along with that, it was easy to keep up with distribution and what was legal to put out there.  Now, distribution is so easy and fast, it has become difficult (impossible?) to keep up with offenders.

One of the most common forms of this gray area is that of “sampling” or taking snippets of music or video, altering it in some way, and then re-releasing the material as a new work.  There are those who claim that all music and video should be open to this new form.  Although I could give many examples of groups doing this, whether legally or not, I thought I’d give a nice video about one of the most well-heard examples of how one six-second drum break titled the “Amen Break” in 1969 still influences music some 40 years later.  I encourage you to watch the rather lengthy video, but basically, each tiny snippet of this was sampled and is now used as the most common drum set sound being heard in many current synthesized drum sounds.

On the literary front, David Shields recently “wrote” a book that used all plagiarized material titled, The Little Book of Plagiarism.  I guess it really was more “compiled” though.  The premise of the book is that people have been copying others for centuries, and it’s foolish to try to stop it.  He argues that although it is not always right to do, it should not necessarily be illegal.  He also discusses that art is never 100% original.  Interestingly, the publishing company made him include the very long list of cited bibliographical stuff at the end of the book.  Shields does, however, instruct the reader to rip out those pages for full effect of the book.

– Interview with Shields on the Colbert Report

This reminded me of an English class I took in my freshman year of college dealing with the idea that there are no original stories left to tell.  The idea that characters and situations change, but ultimately every plot has already been written.  We looked at several examples, but the best was Homer’s The Oddyssey which was used in several other books and movies.  We looked at how the book, Cold Mountain, by Charles Frazier follows the same story, and also the movie, O Brother Where Art Thou, deals with the same story just with different characters and situations.

And I would be remiss if I didn’t mention this very medium of blogging.  In essence, blogs typically pull information together from other areas of the web, add the author’s take, and redistributed as something new.  This almost follows the idea of sampling just with information instead of music.  Print media has suffered because of this.  The dialogue happening right now is dealing with traditional print media doing the actual investigative reporting and fact gathering, and newer sources, simply link to or borrow verbatim.  When you get into ad revenue from sites, readers can get all of the news and information from one source giving them ad money without financially rewarding the original author and their parent news organization.

Let’s Work Together

Wednesday, May 12th, 2010

The arts have always gone together well.  Music/dance, dance/visual art, poetry/music etc.  Collaboration is something that can create something greater than the sum of its parts.  However, as we all know, sometimes we get bogged down in our own field and forget to seek inspiration through collaborative processes.  I thought that I would highlight some that I have experienced.  I find that many of these collaborations are some of my fondest memories in the musical world.  As I am a musician, most of these will pair music with something else.  As I’m working from memory, the details might be a bit fuzzy.

A colleague of mine, while at the University of Oklahoma getting my masters, once did a recital where an artist did paintings inspired by his life performance of music.  The idea was the capture the emotion of the music in a different medium.  The paintings were done out of sight so as not to impede on the performance of the piece.  They were later displayed after the recital.

I attended a marimba festival a few years back where there were a couple different uses with music and video.  One performance used a live chamber ensemble to accompany a film.  The performers played behind the screen if I recall correctly.  This pairing is certainly not something new, but the use of live performers made the experience much more real and interactive.

Also a few years back, I remember a performance at my school of a pianist who presented what she termed a “lexital” combining the prefix “lex” referring to words and “recital”.  She would read a poem and then perform a piece.  Poetry is often used as inspiration or portraying the text through parts of the performance.  For example, using light sporadic high notes to show rain or loud low notes to portray thunder or bombs.  However, her pairings were not original to the music, so it was her conscious efforts to put them together.  So while pondering the recently heard words, there was music to help you along the way.

Unfortunately, there are times when these established pairings split.  It’s not always a conscious effort, but often changing of aesthetics and social constructs changes how pairings are perceived.  Here are just two quick examples just from talking and studying music.  The first is one I’ve discussed before in the field of old time music.  Although we can now fairly easily find a performance of this music (especially in the Appalachian mountain areas), what is sometimes missing is the aspect of dance.  This music traditionally existed with the main purpose of accompanying dancing.  Although there is certainly dancing still going on at local contra dances and square dances, you can see a decline in the pairing.

The same thing happens with our American study and performance of West African drumming.  This too was used for the purpose of dancing and taking out the dancing definitely changes the performance.  During the drum solos, the performer would take cues from the dancer and interact with the dancer’s movements.  Without the dancers, the feel of the experience is completely different.  The practice of the drums and the music is much more popular in the US than the dancing aspect.  I’m not trying to make a value judgment on either of these situations, but simply stating the reality.

And just in case you ever doubted the subliminal power of music, I would encourage you to look up information on Muzak.  Sure, we tend to think of this is simply elevator music, but this company has been controlling our behaviors for years!  I didn’t think much of it until taking a psychology of music course where an entire chapter of the textbook was devoted to this company.  Put simply, they can tailor music to make you eat faster if a restaurant needs to clear people out, or slow down if you’d rather keep the customers there (like in a bar or similar establishment).  They also know what hours of the day people are more productive in office environments.  They then change the mood of the music to affect your work performance.  This isn’t exactly a pairing of artistic endeavors, but certainly one that affects many of us in our daily lives, whether we know it or not.

I’ll leave you with a very enjoyable collaboration that I’m sure many of you have already seen. This is the new video from a band called OK Go with brings together a music video with engineers to develop an amazing video.  Here’s a link that talk about the “making of”, or just enjoy the art without paying attention to the man behind the curtain.

Hard Times Come Again No More: Part II

Monday, May 10th, 2010

Now to the second part: Going Local.

I’m a big fan of local music and art.  I enjoy actually meeting the people responsible for making something.  Like Jack Jennings who is a local metallurgist who made my wedding ring.  Sara and I bought this great vegetable bin from a local man who had just had a stroke but we did get to talk to his daughter.  Not to mention friends of ours will often give us some form of photography or painting for Christmas each year.  These things mean more to me and always will.  They have a story and a history attached to them.

Kind of in the same vein as my personal “stuff”, I started looking close by for things to do and see that were free or inexpensive (which was about all we could afford).  My wife and I have started going on local trails for running/hiking and biking rather than getting gym memberships.  We found ourselves making day trips to the mountains, going to local music and arts festivals, and almost making a game of finding the next free thing to do for entertainment.  And we certainly become more spontaneous.  At least a few times, we would find out about an event happening the same or next day and make an impromptu trip.  The best thing was that I was discovering that so much of this stuff was done right here in my own county.  We found a nice little coffee house in our hometown that shows some local art and has local musicians playing there every weekend.  Reidsville, the closest city to us, even opened up a new farmers market that also has a stage for larger musical groups.  Since opening, they’ve hosted a local art sale, and featured local musicians.  My wife and I even got to play there once for an outdoor dinner party.

And in return, I feel like our musical group was on the receiving end of some of this “going local” mentality.  I won’t say that we were inundated with gigs, but I certainly did not see a decline and, during some parts of the year, an increase in performances.  I think many people were thinking the same with booking us as local musicians with our lower prices and close proximity.

I think arts should be supported at all levels as each have something to offer, but I think that when times are good and bad, local artists provide great experiences at usually a lower cost.  And you’re helping foster the local art community and economy.

I’m sure you have your own stories and experiences, but I always try to look on the positive side of things.   These experiences give us an opportunity to take stock of what we have and appreciate the things and people around us.

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